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Clean Label
Why do this?
Demand for clean-label foods is rising, driven by health and transparency. About 76% of consumers link diet to health and view high fat, sugar, salt, and artificial additives as risks. Long-term intake of artificial sweeteners is associated with a 23% higher risk of metabolic disorders. Over 80% prefer natural and organic ingredients. While about 75% check ingredient lists, fewer than 30% fully understand labels filled with chemical terms, fueling uncertainty. As a result, clear, concise clean labels are the first choice for about 85% of consumers.
How to achieve it?
Yeast extract is derived from edible yeast via modern biotechnology. It is natural, has no E-number in the EU, and is not classified as an additive. Market research shows about 78% of food companies pursuing clean labels prefer natural ingredients; yeast extract fits this need. It enhances flavor and harmonizes spices, increasing meat product flavor richness by about 15% and reducing artificial flavors. It also supports up to 30% salt reduction while maintaining good taste, lowering the need for other flavor enhancers. In products prone to off-odors, about 70% of consumers report noticeable improvement, further reducing masking additives and improving label cleanliness.
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